A project led by Delphine Lebas

Second hand

Small boat
Great East
Making sustainable clothing that can be passed on is the essence of Petit Bateau, since its creation in 1893. In 2021, the company has created a second hand program 100% integrated in its brand universe and business model, without intermediaries, articulated around three axes: a turnkey collection service, a product offer available for resale, and a recycling component with the ambition to produce Petit Bateau with Petit Bateau.

100% made in-house for maximum control over the entire loop, from design to end of life

A virtuous approach that allows each product to find the balance between its life span and its useful life.

The brand's notoriety allows the democratization of this new responsible consumption mode.

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